The Power of Social Media in Public Service.

For many years, I have used social media as a tool to engage with residents, support local businesses, and keep people informed about what is happening in our community. It has become an essential part of my role as a Councillor, allowing me to communicate directly with those I serve and ensure they have access to timely and relevant information.

Over the years, I have received countless messages of appreciation from residents who find my posts helpful. Whether it’s sharing updates on local events, highlighting the fantastic work of community groups, or signposting residents to support services, social media has been invaluable in fostering transparency and accessibility. It has enabled me to reach people in ways that traditional methods simply cannot match.

However, as with anything in public life, not everyone sees it this way. A very small minority, often fellow Councillors, seem to take issue with my frequent social media activity. Some claim that it is merely an exercise in self-promotion. I find this both amusing and disheartening because those who truly know me, especially the people I have helped, understand that social media only captures a fraction of what I do.

In reality, about 80% of my work happens behind the scenes. Whether it’s assisting vulnerable residents, advocating for local issues, or working with businesses to strengthen our community, much of my role goes unseen by the wider public. The remaining 20% is what I share online – a small window into the work I do every day.

For me, social media is not about personal recognition; it’s about service. It’s about making sure people are aware of important developments, celebrating our local successes, and offering support where it’s needed. Those who criticise it fail to see the bigger picture – that this is a modern and effective way to connect with the people we are elected to serve.

Ultimately, I will continue to use social media as a positive force, ensuring residents stay informed, businesses receive the support they need, and our community thrives. Those who appreciate it far outweigh those who don’t, and that is what truly matters.